SEO and marketing. One and the same.
By: Natalie Weaving There isn’t a year gone by when I haven’t heard SEO is dead. The funny thing about that i..
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How to launch a new brand that delivers purpose
By: Mieke Evans, Senior Account Manager at sport for social impact consultancy thinkBeyond, explores the best ways for new..
Business
Research from EPOS reveals a huge disparity about the return to the office
53% of bosses expect employees to work more from the office, compared with 26% of employees Copenhagen, Denmark – June, 2021 As hybrid..
Business
IS IT GAME OVER FOR OFFICE WORKPLACES?
While most UK home workers say they are as productive or more productive working at home as they are in the office (63 per cent), only..
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“Creative courage” is the go-to strategy for tech marketers in a post-pandemic age, Shaped By study reveals
30 June 2021 “Creative courage” is the go-to strategy for tech marketers in a post-pandemic age, study reveals. New Shaped By study of..
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IT DEPARTMENTS GETTING A BAD RAP OVER REMOTE WORKING
New research shows 7 in 10 UK employees dread contacting their IT department for support – JULY 2021, LONDON, UK: Research in..
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Remote working during COVID: a successful social experiment
By: Trisha Manda As I’m writing this article, sitting in my living-room-turned-study, I wonder how different our work culture would ha..
Business
E-commerce: Stop reinventing the shopping cart
By, Udo Rauch, Chief Sales Director, Emporix Online shopping is more competitive than ever, yet many companies spend large portions of..
Business
Preparing for Life After COVID-19: Post-Pandemic Automation
By Adrian Ewer, VP, financial services, EMEA, Blue Prism Along with ‘you’re on mute’ one of the most used terms throughout the pandemi..
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UK supermarkets ask shoppers to keep wearing mask
LONDON (Reuters) -Britain’s biggest supermarket groups will encourage staff and customers to keep wearing face coverings from Mo..
Business
Fintech disruptor Reach gains momentum with appointment of David Mays as independent board member
Ecommerce localization specialist, Reach, has attracted another senior appointment to drive its accelerating market growth The leadin..
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How I transformed my therapy business online during the pandemic
By Geraldine McCullagh, Founder of Me-Time Therapies. When I launched my business Me-Time Therapies 24 years ago, my main offering was..
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Brands need a more sustainable strategy to connect with consumers on purpose
By Jacqueline Junke, UK Market Lead at Appinio In June each year, LGBTQ+ communities all around the world connect online a..
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Why Organic Traffic is Key for Online Businesses
By: Richard Heyes, Managing Director and Founder of Tecmark, SEO agency in Manchester If you’re a website owner of any kin..
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Supporting your remote workers
By James Cook https://www.spidergroup.com/ Throughout the coronavirus pandemic, people have had to adapt to a new way of running their..
Business
Why is branding important for new start-ups?
By: Gareth Hoyle, Managing Director of Manchester-based agency, Marketing Signals: Do start-ups need branding? Branding is essential f..
Business
Creating an effective E-Commerce Marketing Strategy
By: Natalie Howells, https://www.spidergroup.com/ Having a clear strategy in place is vital for the marketing of your e-commerce busin..
Business
Why subscription boxes are winners in a pandemic
By Rachel Wood, founder of Rare Birds Book Club Subscriptions are on the rise and cropping up in every industry; consumers like the fl..
Business
Revealed: 1.45 million tonnes of e-waste is produced by households & businesses per annum
The demand has never been higher, but neither has the cost for new equipment. Sales of laptop and desktop computers exceeded 302 milli..
Business
The Small Business’s Guide to Getting Started in Digital Advertising
By Lisen Zethraeus, CMO at DanAds It’s an exciting time for a small business when it looks to launch its first ad campaign. But the wo..
Business
Clients + Marketing = The Perfect Marriage
In a world where everyone’s an expert, cancel culture has serious implications, and fake news is easy to come by, it’s hard to trust t..
Business
The problem with measuring customer loyalty; and how to overcome it
Andrew Wilkins, CEO and Founder, Futr AI Customer loyalty is the holy grail for businesses seeking to grow. There’s a well-used statis..
Business
How to grow your brand with influencer marketing
By Gordon Glenister, author of Influencer Marketing Strategy and host of the Influence podcast Influencer marketing is one of the darl..
Business
Three Years Later: GDPR is All Talk and No Action
The General Data Protection Regulation (GDPR) was introduced on May 25th 2018. This legislation focuses on data protection and privacy..
Business
Brand Strategy Tactics for an Online Learning Platform
By: Johnathan Reynolds, CEO of Learned.Live, the UK’s first live and interactive e-learning platform. There is no doubt a..
Business
Musk trial asks the $2 billion question: Who controls Tesla?
By Tom Hals and Sierra Jackson (Reuters) – Does Elon Musk control Tesla Inc or does Tesla control Elon Musk? More than $2 billio..
Business
Stellantis makes 30 billion euro wager on electric vehicle market
By Giulio Piovaccari and Ben Klayman MILAN/DETROIT (Reuters) -Stellantis, the world’s No. 4 automaker, said on Thursday it plans..
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Five tips for boosting your mental and physical health during hybrid working
By Daniel Todaro, Founder and Managing Director, Gekko As we move toward a full re-opening of the economy there remains some uncertain..
Business
Strategic hires aim to drive AbScent into household name status
July 2021: Following a year of unprecedented growth, AbScent, the charity that supports people impacted by all types of smell disorder..
Business
No return of the 9 to 5? Nearly two-thirds of Brits want to work in an asynchronous environment post-pandemic
Okta research finds that millennials want change, while older generations will return to traditional working ways London, UK – W..
Business
Agencies need to be organised to project success
With clients increasingly dependent on their agencies, tools that help keep projects under control are vital, suggests Dennis Kayser, ..
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DELIVERING EXCEPTIONAL CUSTOMER SERVICE WHATEVER THE WEATHER
DELIVERING EXCEPTIONAL CUSTOMER SERVICE WHATEVER THE WEATHER By Joanna Swash, Group CEO of Moneypenny We’ve weathered the worst of..
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Indian billionaires face off in race to solar domination
By Sudarshan Varadhan and Nidhi Verma CHENNAI (Reuters) – Indian tycoon Mukesh Ambani’s $10 billion entry into renewable e..
Business
5 tips for creating a marketing strategy that boosts ongoing e-commerce scalability
Has your business benefitted from the e-commerce boom? In this article, Jonathan Birch from Glass Digital shares his marketing tips fo..
Business
Harnessing the power of super-deduction for business growth
It has been a number of months since chancellor of the exchequer, Rishi Sunak, stood up in the House of Commons to announce the Budget..
Business
How real-time data innovation is driving up customer experience in fintech
Geoff Clark, General Manager EMEA, Aerospike The attention span of individuals and organisations is reducing. Time is comp..
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Acquisition creates a UK & Global leader to help organisations win in the Digital Revolution
QA, owned by CVC Capital Partners VI, today announced the acquisition of Circus Street, a global leader in providing commercial digita..
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